Samantha Watt

Name: Samantha Watt

Designation: Owner

Company: Watt Communications PTY Ltd

What do you do every day? I communicate – one way or the other, I talk and talk and talk…with my mouth and my fingers!

How did you get into the tech space? I worked for an engineering company and they invested in an IT brand. I was seconded across to set up the communications department and the IT bug bit. That was in 1995!

What was the best advice anyone ever gave you? “When someone shows you who they are, believe them,” – a quote from the late Maya Angelou, shared with me by a great friend and business colleague. This is true in business and in life in general.

What advice would you given someone wanting to get into the tech sector? Be prepared to stretch yourself, learn how to move fast, do 10 things at once, while giving 120%.

What motivates you to get out of bed everyday? The school bell 😉 I am a single Mom of two amazing young girls and making a fabulous life for them is truly what motivates me.

Who do you want to be when you grow up? Content (and no, not what you think!) In today’s world we tend to achieve and over-achieve, never knowing when or what is good enough. I want to learn to recognise when I have given enough and can kick back, relax and smile, knowing it’s enough.

Find me on:
Twitter: @wattisup

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About Samantha

Samantha Perry is the JHB Agency Lead for Irvine Partners, an integrated public relations and marketing agency. She previously worked as a freelance journalist, and has over 20 years' of experience writing for a range of media - print and online - mainly in the ICT sector. She has written for Brainstorm magazine, Mail & Guardian, several niche B2B titles and several corporate clients. She also has a Masters degree in ICT Policy & Regulation, and serves on the IAB SA Marketing Council as the PR rep. She has worked as an independent telecoms researcher for some of the analyst houses in that field and was regularly called upon to comment on telecoms issues in the press. Nowadays she can be found commenting on women in tech issues in the press and speaking at conferences on the subject and the issues women in the sector face.