Tracy Bolton

Tracy Bolton, SAP Africa

Tracy Bolton, SAP Africa

Name:  Tracy Bolton

Designation: Marketing Director for Africa

Company: SAP

What do you do every day? Coach people, coordinate meetings, analyse data – marketing is more a science than an art now in the days of technology and have fun – I love what I do.

How did you get into the tech space?  I started in the tech space 18 years ago at a reseller after trying a few different industries.  I loved the fact that change is constant and that technology is literally changing the world we live in and the endless possibilities

What was the best advice anyone ever gave you? Don’t be afraid to fail. 

What advice would you given someone wanting to get into the tech sector?  Be prepared to learn something new every day, the industry is changing rapidly with new business models, solutions and a new generation who wants things done quicker and easier.

What motivates you to get out of bed everyday? Wanting to showing my sons that a person can succeed at anything they choose to do by pushing through barriers, giving your best, being able to adapt and change with the times. Knowing that I can help my team be successful and motivating others to be the best they can be.

Who do you want to be when you grow up? An inspiration to young women – “you are empowered, we live in a world where everything is possible”.

Find me on:
LinkedIn: https://www.linkedin.com/profile/view?id=93174635

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About Samantha

Samantha Perry is a freelance journalist with 17 years experience writing for a range of media - print and online - mainly in the ICT sector. She is writes for Brainstorm magazine, Mail & Guardian, several niche B2B titles and several corporate clients. She also has a Masters degree in ICT Policy & Regulation, and serves as the director for research and analysis for the FTTH Council Africa. She works as an independent telecoms researcher for some of the analyst houses in that field and is regularly called upon to comment on telecoms issues in the press.