Name: Mich Atagana
Designation: Managing Editor
Company: Memeburn/Burn Media
What do you do every day? I run a tech news publisher. I manage the core Burn Media team as well as our contributors. I am tasked with driving editorial strategy, promoting the brand as well as the production of content around tech issues and Africa’s tech ecosystem.
How did you get into the tech space? I am not sure if there was a defining moment, I have always been interested in tech and it seemed a natural fit. I never thought I would do anything other than play in the tech scene.
What was the best advice anyone ever gave you? One of my oldest friends once told me: “Never stop dancing in the rain, it will keep you, you.” I think about it often when I start feeling myself slip away or the things I want begin to deviate from the plan or what is right and makes me happy or the good of others.
What advice would you give someone wanting to get into the tech sector? If you love technology jump in with both feet and let it wash all over you.
What motivates you to get out of bed everyday? Possibility. I get to travel a lot and I am always amazed at what is happening in technology in Africa.
Who do you want to be when you grow up? I hope I never grow up. I get to play so much now. I want to play forever.
Find me on:
Blog: www.globemich.com
Twitter: @michatagana
LinkedIn: za.linkedin.com/pub/mich-atagana/2/745/33a/
About The Author: Samantha
Samantha Perry is the owner and founder of SJ Perry PR, a small, independent agency that specialises in providing public relations and media relations services to small to medium-sized businesses. She recently served as the JHB Agency Lead for Irvine Partners, an integrated public relations and marketing agency. She has over 20 years' of experience writing for a range of media - print and online - mainly in the ICT sector including Computing SA (editor), ComputerWeek, and Brainstorm magazine (editor). In her capacity as a PR professional and consultant, she has and does work with a variety of companies including Google (South Africa & Nigeria), Salesforce, CLEVVA, Euphoria Telecom, Paymenow and Tiger Content (UK). She also has a Masters degree in ICT Policy & Regulation. She served on the IAB SA Marketing Council as the PR rep, has worked as an independent telecoms researcher for some of the analyst houses in that field and was regularly called upon to comment on telecoms issues in the press. Nowadays she can be found commenting on women in tech issues in the press and speaking at conferences on the subject and the issues women in the sector face.
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