Cathryn Reece

August 11, 2014 in Digital, Profiles
Cathryn Reece,

Cathryn Reece,

Name: Cathryn Reece

Designation: Head of Product Development


What do you do every day? I run a small team of unicorns who play at being Product Managers, Product Owners, Business Analysts, Content Strategists, Data Architects and more at

We manage websites, mobisites, apps, feeds and editorial workflow on some of South Africa’s largest digital brands: News24, Careers24, Health24, Sport24 and more! We speak geek for editors and English for developers, all while making sure our commercial guys have things to sell!

How did you get into the tech space? I joined News24 in 2006 as an editorial content producer and have over the years worn several hats across the business: Community Manager, Social Media Manager, Editorial Liason with Developers, Product Owner, Product Manager and now Head of Product. I have a Master’s degree in Media from UCT but suspect that all those years mucking around on computers when I was a kid is what really helped me get to where I am.

What was the best advice anyone ever gave you? See one, do one, teach one! It’s the easiest way to learn a new skill.

What advice would you give someone wanting to get into the tech sector? Don’t. Get in to whichever sector you feel most passionate about.

Everything will have tech at its centre very soon and we have an opportunity to champion digital thinking everywhere we go right now. I wanted to work in the media and so I did – my job didn’t exist 10 years ago, but I love being able to work at the point where media and technology intersect. It’s your passion and interest which will keep you going on the path of reinvention. That is going to be crucial for us all in the next 50 years.

What motivates you to get out of bed everyday? Practically – the threat of being stuck in traffic! I love the products I work with and am truly humbled by the opportunity I have right now to work at such scale. The geek product manager in me still relishes things like Elections Maps!

Who do you want to be when you grow up? Elon Musk or Tina Fey! But I’d settle for a more serene and competent version of myself.

Find me here:
Twitter: @CathrynR
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